“You know what I’m talking about: those direct marketing ads that offer products you’ve never imagined (and probably don’t really need) for $19.95 (and if you call now, you’ll get two of ‘em). Every now and then, one of these catches my attention… in the sense that ‘Hey… that’s kind of green.’
Now, don’t get me wrong: I’m not calling any of the products listed below ‘green’ (nor am I endorsing them at all… from what I understand, caveat emptor always applies with these products). That would require some time-consuming due diligence to assess the products manufacturing process, materials, and lifecyle. But, in each case, the product’s selling proposition is based on conservation: use less of another product, make other products last longer, or use less energy, water, etc. These products do show that conservation sells… even if it’s not called that.”
Terri said,
January 5, 2009 @ 5:12 pm
Great catch – a good read. Green ideas are sprouting up all over the place – or at least I am now more tuned into noticing them.
Whether a product is 100% green it’s always great to see re usability being a selling point over disposable products.